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Intusoft's
Customer Marketing Program
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Intusoft's customer
marketing program is unique and provides the engineering community and
Intusoft several key advantages. The program comprises six overall modalities:
1) Customer communication channel to Importantly, a direct email line to Intusoft's marketing director rmktg@intusoft.com is part of the customer marketing program. This enables direct communication from the engineering community and Intusoft's customer base, regarding things like product success, feature and operability suggestions, and software applicability to real-world design. Combined with a direct phone number, the communication channel also forms a focal point for customers who wish immediate status on a support issue, or insight on future product development. It is also valuable for sales prospects who need in-depth information on Intusoft's ICAP/4, Test Designer and Magnetics Designer simulation products, including competitive product comparisons. An updated "key features" list of Intusoft's breadth of simulation products can be accessed from:http://www.intusoft.com/products/Compare.htm. Looking further, the customer-to-marketing channel advantageously routes suggestions regarding product features to Intusoft's design review committee for evaluation. Coupled with a personalized technical support channel, some customers have taken advantage of this program by enrolling as a reference account. Intusoft's outreach to the engineering community has grown to include several technology partners, some who OEM Intusoft's IsSpice4 technology as part of their own simulation offering for resale. Technology partners include Mentor Graphics, ON Semiconductor, National Semiconductor, SiSoft, ACME Magnetics and Dr. Middlebrook www.rdmiddlebrook.com. |